Wayfinding Signage
Wayfinding signage is a complex, critical communication system that guides people through unfamiliar environments. It is a precise combination of architectural, graphic, and landscape design that helps people navigate spaces more efficiently.
Wayfinding signage companies are tasked with developing and implementing clear, concise, and intuitive signage that both directs and informs. Advancements in the industry have led to a surge in creativity that has changed the way we look at wayfinding and signage, with many subcategories emerging as distinct ways for companies to distinguish themselves and relay information to visitors in exciting and unique ways.
Wayfinding signage communicates through strategic visual design, using typography, color, symbols, and placement to create a unique navigational language that is easy to understand and follow. Wayfinding signage is designed to help direct groups of people from point to point and affirm their progress along the route. A properly designed signage and wayfinding system is needed in all types of spaces including businesses, campuses, hospitals, parks, and shopping centers.
In healthcare settings, clear signage can reduce patient/visitor anxiety and help emergency medical personnel navigate quickly. In corporate environments, it creates a professional first impression and strengthens brand identity. In general, wayfinding signage can have multiple benefits for businesses:
● Accessibility
● Visitor satisfaction
● Operational efficiency
● Reduced interruptions and confusion
Leading Architectural Wayfinding Design Company
Founded in 1971, INNERFACE Architectural Signage is an integrated full-service wayfinding design company. We comply with local and federal codes and regulatory requirements associated with OSHA, JCAHO & the ADA. We help leading organizations build stronger brands and create better customer experiences through implementation and maintenance of high-quality wayfinding and signage solutions.
Unlike many other experiential design firms, INNERFACE provides a comprehensive design+build service, from design and planning to
implementation, that most competitors simply cannot match. Our comprehensive process includes:
● Distance visibility analysis
● Pedestrian and vehicular traffic flow analysis
● Sign location plans
● Digital signage and interactive touchscreen solutions
● Site surveys
● Terminology reviews for consistency
● Continuity between exterior flow and interior destination
● Parking and entrance identification
● Message scheduling
Our talented experiential graphic design team has a combined 120 years of experience in creating signage and wayfinding systems for the most complex and challenging environments. We specialize in designing solutions that guide, inform, and leave a lasting positive impression. Whether it’s interior signage, exterior displays, architectural wayfinding, or experiential graphic design, our team can help integrate your branding into everything you do. We’ll make sure your brand commands attention at every turn.
Industries We Serve
Our vertically integrated service model is precision-engineered and provides unparalleled service; from cutting-edge fabrication to laser-focused project management.
As a leading wayfinding signage company, we are known nationwide as “The Company That Does Things Right” – a testament to our innovative problem- solving that reimagines how people navigate spaces.
We bring over 54 years of experience to every project, providing wayfinding signage solutions across various industries from corporate powerhouses to complex campuses. We’ve worked with various education and government organizations and are no strangers to the healthcare sector. Our markets and project types include:
Healthcare
● Hospitals
● Medical Office Buildings
● Clinics
● Behavioral Health Centers
● Urgent Care Facilities
Education
● K-12
● Public and Private Universities
● Community Colleges
● Technical Training Institutes
Government
● Federal Buildings
● Military Bases and Hospitals
● State Government Facilities
● Municipal Complexes
● Courthouses
Religious Institutions
● Churches
● Synagogues
● Mosques
● Interfaith Centers
Senior Living
● Assisted Living Communities
● Memory Care Facilities
● Retirement Centers
● Nursing Homes
● Independent Living Complexes
Corporate
● Corporate Campuses
● Business Parks
● Office Complexes
● Research and Development Centers
Additional Sectors
● Museums
● Performing Arts Centers
● Public Libraries
● Convention Centers
